Demystifying Subscriber Key

This may be the first Marketing Cloud post ever written here at week.ly but, the subject has certainly come quite often and I think I should share some thoughts. What the Subscriber Key should be set as? and shall one change it? In Marketing Cloud one has the concept of Subscriber Key: A subscriber key Read more about Demystifying Subscriber Key[…]

Communities: The HUB’s move to Lightning!

We have covered many lightning posts and so we know the many reasons to make the move, so join us now: #BetterInLightning. And of course leading by example, the recent news from Salesforce is; The Power of Us Hub is transitioning to Lightning in April! (Aka Hub 2.0 – internally)   You may be wondering Read more about Communities: The HUB’s move to Lightning![…]

My #dreamOle19 Highlights

#dreamOle19 “Innovation is evolution, not a revolution” @rockchick322004 Feeling emotional ya the closing keynote of @dreamOle__c Thank you all to make this happen pic.twitter.com/TePOScrcrg — Ines Garcia ☁️ (@Inescapinezka) April 12, 2019 I can’t believe one more year of dreamOle has passed, our 3rd edition, and once again it took a whole 9 months for Read more about My #dreamOle19 Highlights[…]

Trailblazing Madrid: NonProfit, Students & Tortilla

Thanks to the Trailblazer Community, last year alone I went to Granada, Barcelona & Hyderabad. And this year it’s already looking promising 🙂 Just over a week ago I had the chance to visit Madrid for a trailblazer community group inauguration, and now we have a brand new Non Profit Group in Madrid, the first group Read more about Trailblazing Madrid: NonProfit, Students & Tortilla[…]

Mind The Product

Grab you agile hat, let’s wear it for a bit… Continuing our agile post tags this time we’re thinking about product. What ever we developing in essence it’s core is a product. Product management is a hotter topic than ever, I believe that moving from project-based thinking to product-based thinking is an essential part of delivering a Read more about Mind The Product[…]

Changes to Social Studio & Customer Service

Although gutted to wake up earlier in the year to the news of the Social Specialist Certification was going away (being one of the 2 achieved last year, sniff…) Alright, enough of the tiny violin! We always talk about the core Salesforce platform when it’s release prep time. But this time I want to take Read more about Changes to Social Studio & Customer Service[…]

Donald Duck in Mathmagic Land Community Flow

The Context – Imagine an org with… 100% clicks no code 200+ users High service volume To add to this, the org wants to expand the use of cases within communities and have the ability to communicate asynchronously within the case context bidirectionally with the customer. So far so good, right? But… The Challenge A) Visually Read more about Donald Duck in Mathmagic Land Community Flow[…]

Pardot, Cheese Consumption & Good News

Off the back of the “Three (and a half) Pardot things we learned this week” post over the Xmas week, we will now tackle some questions on the Pardot application itself. To be fair I should have started there. I do love Pardot, it’s a very easy application to get started. Salesforce differentiates it from Read more about Pardot, Cheese Consumption & Good News[…]

Three (and a half) Pardot things we learned this week

It’s festive season time and, to some, a bit of head space time between family, friends and cooking duties which we can use for other things, which leads us to the: And this time they’re all Pardot related. 1) Specific Page Actions wins In Pardot you have the ability to use wildcards to set up Read more about Three (and a half) Pardot things we learned this week[…]